Fontaine Sleight Edition

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Fontaine Sleight Edition

Unread post by flashcards »

Zach released another recolor of the fan boy favorite- dark blue. Apparently it's a tie-in to a movie called "Sleight" that he had something to do with. He said that their were 10,000 made and was only charging $15. I got the email and immediately went to the site. Sold out already.
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Re: Fontaine Sleight Edition

Unread post by MagikFingerz »

I find it hard to believe 10,000 gets sold out that quickly. Could he be pulling an E and limiting how many he sells, just so they sell out quicker and increases demand?
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Re: Fontaine Sleight Edition

Unread post by badpete69 »

My guess is that people bought multiple bricks for resale since even the green brought a nice premium on ebay.. This time there might be way too many on ebay and the price will stay low
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Re: Fontaine Sleight Edition

Unread post by guru »

I was there to witness the craze. Think it got all over in 10 minutes.
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Re: Fontaine Sleight Edition

Unread post by Stockholm17 »

if he printed 10k I am sure 5-6k are for the retailers.
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Re: Fontaine Sleight Edition

Unread post by badpete69 »

Says on his site that they were not available for retailers. Just the fanboys
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Re: Fontaine Sleight Edition

Unread post by tonyricciardi »

Trust me, you'll see them on Art of Play, San Diego Magic Shop etc. Zach specializes in hype, not integrity.
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Re: Fontaine Sleight Edition

Unread post by Justin O. »

What's the point of being on the mailing list if you can't get a damn deck when it launches.
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Re: Fontaine Sleight Edition

Unread post by tonyricciardi »

Again, Zach isn't concerned with loyalty or integrity. He's a master hype machine. Simple formula.
1. Send out emails and newsletter to build up hype.
2. Print a limited run to create demand.
3. Release cards with no notice.
4. Don't limit purchase amount.
5. Watch gougers buy up most of the inventory.
6. Watch online as they resell them for drastically inflated prices.
7. Create same deck in different color.
8. Repeat process all over again.
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Re: Fontaine Sleight Edition

Unread post by badpete69 »

The first sucker is in. $61 for 1 deck... The seller has more if you have the cash
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Re: Fontaine Sleight Edition

Unread post by Justin O. »

tonyricciardi wrote:Again, Zach isn't concerned with loyalty or integrity. He's a master hype machine. Simple formula.
1. Send out emails and newsletter to build up hype.
2. Print a limited run to create demand.
3. Release cards with no notice.
4. Don't limit purchase amount.
5. Watch gougers buy up most of the inventory.
6. Watch online as they resell them for drastically inflated prices.
7. Create same deck in different color.
8. Repeat process all over again.

This seems overly hash and critical, I don't think loyalty or integrity need to be called into question or really even play a part, but the equation seems a lot simpler than you seem to vilify it to be: Print the same number of decks he has printed for ever version of the deck, give a few days notice and release it to the public for sale.
Jackson completely revolutionized the way I waste money...
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Re: Fontaine Sleight Edition

Unread post by tonyricciardi »

It's a very simple problem to solve. Limit the number of decks to 1 brick per person. He will never do that though. It would sto the gouging overnight. I know for a FACT he enjoys seeing the high prices his decks go for on eBay. He's trying to create a brand with Fontaine. Clothing and other items. He's trying to mimic the business model of Supreme, a brand he follow very closely.
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