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I love how the add copy says what is going to happen even though it hasn't happened yet
Criss is restrained at the bottom of a transparent box. This clear ‘above ground’ grave is filled with wet cement, and Criss must escape before he is buried alive forever. As the cement begins to fill up, people now begin to worry, as there is no movement or noise for a couple minutes. Magic team members scramble to stop the pouring of the wet cement and the spectators are horrified. It’s too late… Criss has been completely submerged in cement.